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ABOUT OUR 35-POINT RETENTION AUDIT

This detailed checklist unearths the most common mistakes holding brands back from scaling — as well as your biggest opportunities...

Basics: Is your email service provider (ESP) correctly integrated with your ecommerce platform, product feed, and tracking pixel?

Email List Building: How effective are your email and SMS sign-ups? Are your tactics compliant with privacy laws?

Automated Emails: Are core flows live, compelling, and coordinated — welcome email, abandoned cart emails, post-purchase, and VIP?

Newsletter & Campaigns: Are you mailing too much or not enough? Do you have the right balance of brand awareness with merchandising?

Creative: Aside from rendering properly, does your creative generate high open rates, click-throughs, and conversion rates?

List Health & Segmentation: Are new subscribers outpacing churn? And are you using data to better target your audience?

Deliverability: Is your account authenticated? Do your capture tactics or mailing practices put you at risk of landing in spam?

SMS Program Review: Are you taking advantage of this high engagement channel in an effective and respectful way?

NEW ANCHOR ($100K - $2M In 45 Days) 

Prior to becoming a FPM partner this clothing brand was leaving a ton of money on the table by not taking email marketing seriously, so basically we had to start from complete scratch, and we were able to ramp them up to $2M+ (solely from basic flows and weekly campaigns) in 45 days. Equipped with the knowledge and experience of the FPM team, all we needed to do was simply put in the work and turn on the money-making machine.

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Colorlens (324% sales increase in 28 days)

"Before engaging with Fourth Planet Media, our profitability was pretty much tanking...due to this our team stress were high in the sky and we couldn't see any getaway to this situation. When we started working with Fourth Planet Media. The results were great: They gave us the tranquility of knowing we were in good hands, and the results spoke for themselves, after only 28 days we grew our sales by almost 324% with ZERO additional ad spend, we were finally REALLY profitable & stress disappear!"

Cristian Ramirez, CEO, Colorlens

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Dermaclara (2k to 15k in record time)

This DTC brand before engaging with us had a really disorganized and "all over the place" email marketing strategy, they were sending some campaigns per week to their list that were bringing ZERO results & they only had an 1 abandoned cart email flow that was also making them lose money, what we did? well, we started with designing a high-converting pop up, then we crafted 6+ flows and ultimately we created a LETHAL email marketing campaign calendar! all of this combined allow us to scale this brand's channel to 15k in record time!

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